The global hookah (shisha) tobacco marketĀ is experiencing steady growth, fueled by increasing consumer preference for flavored tobacco, social smoking culture, and the expansion of premium hookah lounges. The market is projected to grow at a CAGR of XX% from 2024 to 2032, reaching USD XX billion by 2032. The rising demand for fruit-flavored and herbal shisha tobacco, along with the growing influence of Middle Eastern and South Asian smoking traditions, is driving market expansion. Manufacturers are focusing on product innovation, sustainable packaging, and regulatory compliance to cater to evolving consumer preferences.